Are shopping site reviews fake?


I am a regular online shopper and buys lot of stuff online. I always prefer to buy from shopping website’s retail/official warehouse just to ensure that I am receiving original products.

Recently, I thought of upgrading my old desktop PC (Mobo Intel DP45SG) by adding up two 2GB DDR3 1333MHZ 2RX8 Dual channel RAM sticks. I started searching online for similar listings and found Kingston KVR1333D3N9/2G in two famous Indian shopping websites. Though the sellers were not official warehouse of the website, I even ordered one RAM stick on last Saturday from one of the website which at the time of writing is still awaiting dispatch. As I was checking the website today to know the status, I noticed lot of 4 star and 5 star reviews for the item/seller. Out of curiosity, I just checked the other shopping website and found these similarities for the same product.

Website 1

Website 2

In the above two images, except the number of months, everything else seems to be same including the UPPER CASE WORDS. Funny part is both were reviews given by “Certified Buyers“.
What do you think? Is this a fake review? or Is this a mere coincidence?

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